‘Cheugy': You might know what it means, but do you know how to say it?

Cheugy, a term used to mock unfashionable millennials, has been voted as one of the most mispronounced words of the year by experts – Josie Elias / Alamy Stock Photo

Cheugy, a term used to mock unfashionable millennials, has been voted as one of the most mispronounced words of the year.

The word, meaning no longer regarded as cool or fashionable, is believed to be coined in 2013 and is used to target millennials, the oldest of whom are reaching 40, and aesthetics which include slogans such as “Live Laugh Love” and “Wine-O-Clock”.

It was last month beaten to the top spot of Collins dictionary’s word of the year by NFT (non-fungible token), a unique and non-interchangeable unit of data.

The word is pronounced “CHOO-gee”, but many people have mispronounced it as “Chuggy”, “CHO-jee” or “SHOE-gee”.

The research, conducted by language-learning app, Babbel, and the British Institute of Verbatim Reporters is in its sixth year and has investigated which words have tripped up members of the public and news anchors alike.

Other words which have made it on to the list included the surname of Gina Coladangelo, Matt Hancock’s former aide and lover, as well as the cryptocurrency Dogecoin and the pop singer Billie Eilish.

Todd Ehresmann, a senior linguist at Babbel, said: “It’s always interesting for us to take our annual look at the terms that have been most mispronounced, as they are usually new vernacular or words that are borrowed from, or have origins in, another language.

“As they come into everyday parlance, it’s great to see people at least having a stab at saying them correctly, because having the confidence to speak new words and phrases is one of the most important aspects when learning a language.”

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