Brazilian CEO Using Social Media To Grow His Now $1 Billion Company

Probably never heard of him, but you want to be Makish, the CEO of Brazilian pharmaceutical companies. Imagine has become an Instagram influencer and is helping make his family incredibly wealthy in the process. Three times a week he doesn't like broadcast for his over 5000 employees, where he provides updates and motivates his army of sales people that reach 98% of Brazil's pharmacies. Semaj has rode fourfold in the past six years, a trend that AGB says is double the industry average. And all of that has made the Makish family, headed by HEB Makish, his sister Barla and another sibling that lives in Austria incredibly wealth. Worth than more than $1 billion. Now investment bankers are knocking at the door with the prospects of handling the IPO at GB Mac. He says he won't sell this company to date because of the value that the market gives to pharmaceutical companies in Brazil. He also says that his model is different and an IPO would only be for a major acquisition. See Maggie, which sells generic medicine, vitamins, cosmetics and baby care products. May be the world's most digital pharmaceutical company. Igbaki says he built the fast distribution himself, starting 1990 to attempt customers across the vast country. Of his social media strategy and focus on good looks, he says A good salesman has high self esteem. You don't want to buy from some guy who looks defeated.