KitKat collaborates with Drumstick for surprise new product
In exciting news for chocoholics around the country, the teams behind KitKat and Peters Drumsticks have joined forced to create the coolest chocolate block yet.
In an ode to summer memories, they have created a KitKat inspired by Drumstick chocolate block.
No need to worry about finishing this before it melts, the new chocolate block is all the best bits of a Drumstick Classic Vanilla.
Boasting an indulgent double filling of creamy vanilla and delicious chocolate sauce on top of KitKat’s iconic oven-baked wafer and coated in smooth milk chocolate.
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KitKat is collaborating with Drumstick for a brand new flavour. Supplied Credit: NewsWire
Nestlé Head of Marketing Confectionery Melanie Chen said the company is excited to bring the two icons together for “the coolest launch this side of summer”.
“KitKat lovers enjoy the combination of creamy and crunchy textures, and Drumstick is Australia’s favourite cone, so we know it’s the perfect partnership,” Ms Chen said.
“Taking the best of both loved products, this is one of the coolest and most delicious collaborations yet.”
She described is as the “coolest collab”, which is sure to spark the “age-old debate of the best temperature to enjoy chocolate”.
“Whether at room temperature from the pantry or chilled from the fridge,” she said.
“We are adding ‘crisp from the freezer’ to this debate with this ice cream-inspired flavour as a new way for Aussies to treat themselves.”
No matter how people like to eat chocolate, the KitKat inspired by Drumstick is made to be enjoyed and shared year round.
The chocolate is now available at Woolworths and is coming to other retailers at the end of July.