A New, First-Of-Its-Kind Reese’s Cup Is Hitting Shelves Now

We didn't see this one coming.

amazon, a new, first-of-its-kind reese’s cup is hitting shelves now

Reese's/Allrecipes

We’re big fans of the little treats that help get us through the day. And, while we certainly never turn down a Kit Kat or a handful of Doritos, sometimes our afternoon snack needs to have a bit more substance to get us out of a midday slump.

If you, too, like to sneak a little protein into snack o’clock, then you’re about to get the best of both worlds. The Hershey Company-owned brand, ONE—which is known for its Cookies & Creme and Maple Glazed Doughnut protein bars—is releasing the first-ever protein-packed Reese’s cup.

ONE Brands Launches Reese's and Hershey's Protein Bars

The co-branded protein bar, called Reese’s Peanut Butter Lovers, brings the Reese’s peanut butter flavor you know and love to a snack that’s filled with 18 grams of protein and only three grams of sugar. The protein cups have the same smooth PB taste on the inside—and outside, since they are for peanut butter lovers, after all.

“Many peanut butter flavored protein bars exist in the world, but only ONE Brands can do it with the real ingredients of Reese’s peanut butter,” said Bo Jones, ONE Brands' brand manager.

If you do want a little chocolate flavor, however, ONE is also teaming up with Hershey’s to bring a classic chocolate bar to the protein world. It’s introducing Hershey’s Cookies ‘n’ Crème-flavored protein bars, too, which have smooth white crème and crunchy chocolate cookie pieces similar to the OG candy bar. These better-for-you protein bars also feature 18 grams of protein and three grams of sugar.

amazon, a new, first-of-its-kind reese’s cup is hitting shelves now

ONE Brands

While The Hershey Company has been selling protein bars since it acquired ONE Brands in 2019, this is the first time it’s brought its classic candy flavors to the protein world. Its competitor, Mars, also dipped its toe into the protein realm last year with the release of Snickers Hi Protein. So, it’s only natural that Hershey’s would follow suit soon enough.

Both Reese’s Peanut Butter Lovers and Hershey’s Cookies ‘n’ Crème protein bars are rolling out to shelves now. You can find them at retailers nationwide and on Amazon.

We’d imagine if these are a success, we’ll start to see more Hershey’s classics in protein bar form. Come to think of it, we wouldn’t mind some bite-sized protein Kisses or even chocolate and caramel-flavored, protein-packed Rolos in our future.

Read the original article on All Recipes.

OTHER NEWS

29 minutes ago

Popular grocery chain closing over 30 stores

29 minutes ago

Man to keep England ‘Euro winners’ tattoo until next tournament in 2028

29 minutes ago

Why a disastrous Copa America should not have you worried about the 2026 World Cup in the U.S.

29 minutes ago

When is the next Copa America tournament?

29 minutes ago

Biden denies using violent anti-Trump rhetoric; widow rejects Biden call: Live updates

29 minutes ago

Bank of England should cut interest rates to help households, says Monetary Policy Committee member

29 minutes ago

iOS 18 public beta live — here's the 9 features you should try right away

29 minutes ago

Government officials raise concerns after new governor rolls back decades of legislation: 'Has chosen to ignore the law'

29 minutes ago

How did Bayern Munich perform at EURO 2024?

29 minutes ago

'We haven't failed': police sift through CFMEU claims

29 minutes ago

Spurs make contact for "unstoppable" 180k-p/w forward Conte wanted to sign

32 minutes ago

Alonso doesn't 'want to get traded,' says he's 'super happy to be a Met'

34 minutes ago

After fans crash Copa America final, security concerns for B.C.’s World Cup games

35 minutes ago

Police and firefighters were called to this Coquitlam shelter over 700 times last year

38 minutes ago

Biden followed Obama’s vilification playbook — now he’s stuck with overheated rhetoric

38 minutes ago

Elon Musk plans to give $45 million a month to pro-Trump super PAC, WSJ reports

40 minutes ago

Shannen Doherty spent final weeks enduring ‘hardest time’ she’d ever experienced with cancer

40 minutes ago

‘Genius product’ gets you 12 perfumes for £30 – and it's ‘perfect for travel’

40 minutes ago

A personal trainer at a longevity clinic says you should care about 3 fitness markers if you want to live a long, youthful life

40 minutes ago

B.C. business decries ‘money grab’ to make pandemic patio permanent

40 minutes ago

Safety, increased Wi-Fi access among $200M Northern B.C. highway improvements

40 minutes ago

Celebrities are getting $2,000 MRI scans to learn about their health. Should you?

40 minutes ago

Camera IconRE/Perth Winter Arts Festival: Launch of inaugural winter festival

40 minutes ago

Camera IconGrease the musical: Socials gallery from VIP opening night

40 minutes ago

Boomers give USA a scare in Olympics warm-up

40 minutes ago

Up 80% in a year, why is this ASX 200 stock hitting a record high today?

40 minutes ago

Mike Myers, Eddie Murphy, Cameron Diaz to return for ‘Shrek 5’

40 minutes ago

At least 300 migrants arrive in Dover after rescue by Border Force

40 minutes ago

Pair of Ravens rookie draft picks not physically ready to start training camp

40 minutes ago

Messi loses fitness battle at Copa America, puts goal of playing 6th World Cup on hold

40 minutes ago

Trump shooting: World leaders condemn attack on former US president

40 minutes ago

Households struggling with cost of living as grocery prices rise

40 minutes ago

How photographers view the photos of Trump's assassination attempt

40 minutes ago

Falcons planning to use Kyle Pitts at these two positions in 2024

41 minutes ago

The Real Reason Glen Powell Looks So Different

41 minutes ago

A TV Channel Removes This Simpsons Episode After Trump's Attempted Assassination

41 minutes ago

The Pulled Commercial Featuring Donald Trump's Assailant

41 minutes ago

Ingrid Andress' national anthem before MLB Home Run Derby leaves impression

41 minutes ago

Broken Hill Correctional Centre marks a NAIDOC Week cultural first for Indigenous inmates

41 minutes ago

Priyanka Chopra’s rise to fame: How 'Quantico' launched a Global star!

ALONGWALKER VIETNAM: Kênh khám phá trải nghiệm của giới trẻ, thế giới du lịch ALONGWALKER INDONESIA: Saluran untuk mengeksplorasi pengalaman para pemuda global