UTA Signs Beauty and Lifestyle Creator Jackie Aina (EXCLUSIVE)
UTA has signed Nigerian American beauty content creator Jackie Aina for representation in all areas.
Since starting her YouTube channel in 2009, Aina has become one of the most influential voices in the beauty and lifestyle space. Her engaging content reaches a large following of over 10 million across TikTok, Instagram and YouTube.
In the brand partnerships space, Aina has launched inclusive, best-selling product collaborations with top beauty brands Anastasia Beverly Hills, e.l.f. Cosmetics, Too Faced and partnered with a variety of well-known brands including Google, Olay, Dior Beauty and Amazon.
Aina co-founded FORVR Mood in 2020, a self-care focused lifestyle and candle brand, which garnered a wait list of over 45,000 customers prior to its launch. The brand recently debuted its Fine Fragrance Line at Sephora stores nationwide, which sold out within hours of its release.
Aina has further expanded her lifestyle content with “Lavishly Jackie,” a luxury home and lifestyle vertical across Instagram, TikTok and YouTube.
Aina has also ventured into the entertainment industry as the executive producer and star of “The Black Beauty Effect,” a docuseries exploring Black women creating social change through beauty, now streaming on Netflix.
For her advocacy efforts, Aina was deemed the NAACP’s first-ever YouTuber of the Year at the 49th NAACP Image Awards. She has also earned the titles of AdWeek Creator Visionary Award, Glamour’s Woman of the Year, Refinery29’s Beauty Innovator of the Year and WWD Beauty Inc Awards’ Influencer of the Year.
Aina will continue to be managed by DBA.
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