The biggest bag trend from the Fall 2024 fashion shows is actually wearing your bag. These days, nobody wants a purse to just store in the closet like some kind of trophy. Instead, the best bags are the ones you can incorporate into your daily life.
Maybe it’s a tote overflowing with shoes and an extra outfit a la Miu Miu, or dangling with charms that reflect your personal style like at Coach. If you can manage to wear out the leather the way the Olsen twins do with their Birkins or Balenciaga City bags, that’s even better. A lot of designer bags will even do it for you; intentional crinkles and scuffs were seen all over the fall 2024 runways, from Balenciaga to Prada.
Of course, if you’re looking for a bag to invest in for next fall, you’re probably considering the cost per wear. Thankfully, the biggest bag trends from the Fall/Winter 2024 runways are the kind you’ll want to carry over and over and over again.
Read on for our favorite bag trends for the upcoming fall season, along with ones you can buy right now to get a jump on the look.
Bags in Split Pea Green
Gucci FW24
Red continues to dominate the runway as the accent color of choice, but a new shade of green isn’t far behind. In the last couple of seasons, Prada and Miu Miu offered bags in quirky pea green. It’s not the color you think of when you envision something as serious as a designer carry-all, but as seen on the runways at Gucci and Fendi, it’s just as energizing as a pop of red. If anything, it adds a little bit of needed wackiness, making every look feels unexpected in the best possible way.
The Return of the Bucket Bag
Gucci FW24
With oversized bags everywhere, micro bags feel like a true relic of runways past. The bucket bag, though—a hot silhouette from the mid-2010s—is making a comeback in the most bite-sized proportions. At Ulla Johnson, models dangled suede bucket bags from two fingers as they sauntered down the runway. At Gucci, the trend took a slightly different shape, structured more like a vintage makeup bag. The best thing about the look is how you can’t just toss it over your shoulder; you have to be fully present when wearing it. It’s a bag that demands everyone’s attention, including your own.
Bags Made to Have and to Hold
Miu Miu FW24
At Miu Miu this season, every model looked like the coolest girl you know after she’s raided her even cooler mom’s closet. Pearls were tousled over un-buttoned collars and carry-all bags were held with almost comically large gloves. The shape was part bowling bag, part doctor bag, and models held them close to their chests, like treasure chests filled with the little pleasures of everyday life.
A Little Lady-Like Pocketbook
Sandy Liang FW24
What happened to pocketbooks? It’s a term rarely used to describe handbags anymore because most of them just don’t possess that dainty, ladylike pocketbook energy…until now. For her most recent show, Anna Sui sourced vintage tapestry and chenille brocade handbags. At Sandy Liang, models used both of their gloved hands to parade a small bag adorned with a bow (of course) down the runway. The polished look is enough to make you yearn for simpler times when you’d just need to pack a little book instead of your cellphone.
Bags That Make You (Literally) Feel Something
Prada – Runway – Milan Fashion Week – Womenswear Fall/Winter 2024-2025
At Simone Rocha, models carried what appeared to be fluffy stuffed animals, often with beady red eyes. As it turns out, the creatures were modeled after the Church Grim, a guardian spirit figure of English folklore that’s said to protect church grounds from the devil. And while bags shaped like children’s toys that are actually modeled after dark lore were not a trend on the runway, ones with similar fuzzy texture certainly were. At Prada, bags were adorned with bright feathers. At Loewe, the popular squeeze bag was covered in intricate beading like a bumpy floral portrait on leather. Even at Tory Burch, bags were less sleek than normal, with straps encasing flap bags like a small basket. What everyone wants right now is not just a bag to hold, but one to actually touch as well.
Oversized Bags Overflowing With Life
Balenciaga FW24
Oversized bags have been popular now for a couple of seasons. But there has been a recent shift in how they’ve been styled. At first, bags were big but completely zipped and sealed. They offered a nice, polished solution for carrying everything you need in your daily life. But last season there was a noticeable shift at Miu Miu, where Miuccia Prada found beauty in an overstuffed bag, with a change of clothing and shoes hanging out the side. As I wrote in my review of the show, “Mrs. Prada knows that to be a woman is sometimes to carry a change of outfit in your bag, so you can transform into another version of yourself that you are already expected to be.”
Now, this idea is everywhere. Bags are starting to reflect not a compartmentalization of life but the bustling nature of it. It’s as if they’re giving you permission to be your full, messy self. At Prada, bags had smaller fabric bags tied around the handle. At Tory Burch, straps were left undone, allowing flaps to fling open down the runway. And at Coach, funky personality tchotchkes dangled from purses, loading them up with personality.
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