Nigel Farage’s populist Reform Party overtakes Conservatives, polls show

Like many English coastal communities, Skegness is a seaside resort where the economy continues to struggle. Immigration remains a key issue, but many are now turning to the Labour Party for answers, while others shift further right. It's day one Saturday ground campaign begins, the day Nigel Farage's Reform Party is gaining traction among former Conservative voters. Which time we looked up our own instead of letting other people come to live on us. And so you'll be voting for reform? Yes, I definitely will. I think that reform will take a lot of votes off the Tories. Which will probably result in a Labour victory. Conservative in terms of Nigel Farage, does he appeal to you at all, Mr. Farage? I think she's a bit of a, I don't know. I think it's just, Oh yes, there's a bit of bravado with him. I beat my chest and you know, and stuff like that. Skegness is a typical eastern coastal community and it mirrors a trend across England's coastline. Once 77% Tory at the last election, it's now leaning Labour. Right wingers here are handing the seat to Labour by splitting the vote between the Conservatives and Nigel Farage's Reform Party. The most recent poll shows Labour at 45%, the Tories at 22%. And reform at 13%. So is this likely to push the Conservative Party further right beyond the general election? The future could rest on the success of a now likely Labour government when economies don't do. Well, it becomes really tempting to make lump sum blame or to find a scapegoat. Dr. Veronica Lamarche is a social psychologist at the University of Essex who studied British right wing populism. I think Nigel Farage can present a really simplistic picture of what the future of Britain could look like, fundamental to reforms, ideology, people coming into the UK and blaming them for all the troubles that we see in the country at the moment. A vote for the Reform Party could give Labour an enormous majority in early July. How the Conservative Party reacts is something Nigel Farage never say. Die is already second guessing Luke Hanrahan Euronews Skegness.