Coles announces $10 Flybuys redeem scheme in bid to help Aussies facing budget stress

Coles has announced a massive instant savings scheme in a bid to help struggling Aussies, revealing shoppers can instantly redeem $10 off their next in-store shop.

Flybuys members across the country will be able to redeem their $10 discount if they have at least 2000 Flybuys points on their account, with the discount applied to Coles supermarkets, Liquorland and First Choice Market stores.

After a successful trial in selected states, this program will now be rolling out nationwide.

The conditions for Aussies to get their hands on this include having to spend a minimum of $10 in their in-store shop, and it can only be redeemed once a day in each of the three stores.

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So if a member had 6000 points, equally up to $30 they redeem $10 once in Coles and once at both liquor stores.

After trialling in selective states, the program will be rolling out across the country. Jeremy Piper/Supplied Credit: Supplied

Coles Chief Customer Officer, Amanda McVay said this was the supermarket’s way of helping to keep customers within their budgets.

“We know making the most out of their weekly shop through Flybuys is important to our customers,” she said.

“We are excited to now offer an instant $10 off for in-store purchases... to give them a simpler way to redeem points at the checkout.

“Millions of Flybuys members currently hold balances of more than 2,000 points and we’re making it easier than ever for them to redeem these points for money off their in-store shop.”

Current Flybuys members can scan their cards to earn points off of their shop at Coles, Coles Express, First Choice Liquor Market, Kmart, Liquorland, Officeworks, Target and mycar.

When a person reaches 2000, they can turn those points into Flybuys Dollars to use at the check out.

What makes this different is that you won’t need to convert them into dollars, they can be redeemed straight away.

In order for customers to get to 2000 points, the supermarket is running specials for items such as mine meat. Jeremy Piper/Supplied Credit: Supplied

Those who don’t have the require 2000 points and fear missing out can rest easy, as the supermarket is running bonus points on selected items.

From today until June 11, there will be a 10x bonus points earned on all mince meat, and 10x points on a selected range of grocery items until June 25.

With the cold and flu season in full swing, anyone down with the sniffles can claim 5x points on cold and flu products such as Panadol, Nurofen, Betadine, Vicks, Difflam, Swisse and Cenovis.

The special runs until July 23.