‘Wicked’ Shifts Earlier In November, Dates Against ‘Gladiator II’: Is Another ‘Barbenheimer’ Box Office Weekend In Store?
Cynthia Erivo and Ariana Grande in 'Wicked' Universal
Universal‘s massive musical tentpole bet Wicked was originally dated to go head-to-head with Disney Animation’s five-quad movie Moana 2 on Wednesday, Nov. 27, the day before Thanksgiving, but will now go five days earlier on Friday, Nov. 22. A very smart release date change.
Both movies are aimed at females. However, Wicked counts a fanbase of a reported 30M people from around the globe who’ve seen the Stephen Schwartz stage show. Not to mention, it’s the first of two parts — this movie has to work. Uni isn’t plotting a Horizon scenario here. The new earlier date, though up against Paramount’s Gladiator II now creates potentially a Barbenheimer moment: One big highly anticipated movie aimed at dudes, the other at females. There’s a lot of box office upside with both movies ahead of the Thanksgiving break and like we saw over the Barbenheimer weekend, moviegoers will watch both. During its lifetime, the Wicked stage musical has grossed $2.5 billion around the world.
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Wicked is one of Uni’s cornerstone event films for this year in the Jurassic World: Dominion sense of the word. The teaser trailer that dropped during the Super Bowl has already clocked 230M views online while trailer one has amassed 216M. If that doesn’t scream want-to-see, I don’t know what does. The studio made it a big part of their CinemaCon sessions, not just this year with a tulip visual spectacle, plus Araina Grande (Glinda) and Cynthia Erivo (Elphaba) in attendance, but last year as well with an early behind the scenes look.
This is arguably the first time that a musical has been divided into two parts, the second half of Wicked opening on Nov. 26, 2025. Crazy Rich Asians filmmaker Jon M. Chu directed with the musical’s original producers Marc Platt and David Stone also producing the film version. EPs are David Nicksay, Schwartz and Jared LeBoff.
Also opening on Nov. 22 is the Angel Studios’ title Bonhoeffer.