Data from real estate consultancy Savills shows that Vietnam is among the top 10 fastest growing branded residences real estate market in the world, alongside Malaysia, the U.K. and Australia. Branded residences are products created by a real estate developer with a well-known manager.
Matthew Powell, director of Savills Hanoi, said that in Vietnam, many buyers looking for property in the luxury segment with the highest quality for either rental or residence purposes.
The boom in this type of apartment is changing the structure of the real estate market. The luxury segment accounted for 39 percent of total apartment supply in HCMC as of the end March, exceeding the 20 percent of the high-end segment, according to CBRE.
However, observers are concerned about the imbalance this implies. Nguyen Loc Hanh, CEO of HCMC-based Asia Gem Real Estate Investment, said that 39 percent is too large a ratio for the luxury segment and it does not represent a sustainable real estate market.
Experts have been advising for the last several decades that the ratio is kept at just 1-2 percent, he noted, adding the the current ratio shows developers are only aiming at very rich buyers.
Other industry insiders say that there is still a lot of ambiguity on the criteria for the luxury segment, and that it is too early to identify whether the record-high prices correctly reflect the value of the asset.