Sky issues £156 bill increase to customers from April 1 - full list of changes

The price of Sky is going up

Sky TV and broadband customers have been warned they are set to pay more money from April 1 thanks to a range of price hikes.

One customer got in touch after receiving an email setting out a price hike worth £13.50 per month, or £156 per year including an increase in the cost of Sky Sports, Sky Kids, Sky Cinema and broadband.

It comes after Sky’s boss told customers they would pay an average 6.7% price hike from April 1 – higher than inflation measured by CPI, which currently stands at 4% in the year to January 2024.

The email sent to customers says: “Thank you for your continued loyalty. At Sky, it’s our mission to bring you unmissable entertainment, innovative new technology, and award-winning broadband, so you can stay connected to everything you love.

“We know that reliability is important. That’s why we’ve invested in growing our broadband network capacity by 24% since 2022, reducing congestion so you can get faster speeds, even at peak times. We also pride ourselves on delivering the best in live sports. Later this year we’ll be expanding our offering, bringing you over 8,000 extra hours of live football, tennis, and rugby.

“We understand that things are tough right now, and so alongside investing in improvements, we’re committed to keeping prices as low as we can. The costs of providing services have however increased significantly, and it’s affecting the entire industry.

Many other providers have raised their prices and we’ll be making some changes too. No action is needed from you, but you can find out about the changes below.

SOIP Entertainment

-£3.00

Sky Kids

+£1.00

Sky Sports

+£3.00

Whole Home

+£1.00

Sky Cinema

+£3.00

Sky Broadband Superfast

+£3.50

Sky Broadband Boost

+£1.50

Devesh Raj, Chief Operating Officer, Sky, wrote about the changes: “It’s never welcome news that the cost of products and services are increasing, especially at a time when many households continue to face tightened budgets. As we announce some changes to our prices today, I want to be transparent about why these increases are needed and what they mean.

“We’re always listening to our customers, so we know that delivering the best Sky experience, whether that’s the technology we create, the content we deliver, or the customer service we provide, is what matters most to them.

“To continue to do this, from April 1, most of our TV and broadband customers will see a monthly increase to the cost of their package, with the average increase across our products being 6.7%. We have worked hard to keep our prices as low as possible.

“We’ve also done what we can to support our customers who are most vulnerable by freezing the price of our broadband and mobile social tariff again this year, ensuring those who need more support will continue to receive it.

“We differ from our competitors as we don’t pin our increases to CPI or RPI – this means our customers have seen a much lower increase over the past three years – around 14% less than other TV and broadband providers. This percentage difference means that if a customer had a contract that cost £35 a month in early 2022, competitors who follow a CPI model will, from April, charge nearly £60 more a year*. Because we don’t use inflation pinned increases in our contracts, we also enable our broadband customers to leave penalty free within 30 days of being notified of a price increase.

“We’ll be contacting every customer that is impacted by this year’s changes soon, providing full clarity on how their products and services will be affected.”