The Black Friday fashion deals we can't wait for this year

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The Black Friday fashion deals we can't wait for this year
© Westend61 – Getty Images Find the best Black Friday fashion deals for 2021, with our round-up of all the most tempting offers running across high street and designer brands this Black Friday.

Black Friday is just around the corner, and it’s the perfect opportunity to treat yourself or your loved ones to some new season pieces at a fraction of their usual prices. The majority of our favourite fashion brands, both high street and designer, now take part in the annual shopping event, so you’re bound to want to take advantage of the many discounts on offer this Black Friday.

Whether you are investing in key pieces for your capsule wardrobe for less, splurging on a hero piece that you’ve had your eye on for ages, updating your shoe, handbag and jewellery collections, or getting on top of this year’s Christmas gift list, Black Friday is not to be missed.

Here’s everything you need to know to ensure you find the best Black Friday fashion deals this year…

What is Black Friday?

Black Friday began over in the US as the major sales day after Thanksgiving, and first arrived in the UK back in 2010. It’s now one of the biggest sales events of the year, alongside Amazon Prime Day and the Boxing Day sales.

Most fashion brands and retailers run discounts on full-price items for at least 24 hours on Black Friday itself, but it’s now common for the sales to begin a week before the big day. The offers tend to keep running through Cyber weekend and into Cyber Monday, the first Monday after Black Friday.

When is Black Friday 2021?

In 2021, Black Friday falls on Friday, 16 November. It always takes place on the fourth Friday of November, after Thanksgiving. You can expect to see deals running in the week before this and through to Cyber Monday, which is on Monday, 29 November this year.

How to find the best Black Friday fashion deals

Most fashion brands and retailers now run Black Friday offers, and it pays to shop around so you can find the best bargains for you and your wardrobe. You may find that it’s actually more affordable to buy your favourite pieces from larger retailers, such as John Lewis, Net-a-Porter or Marks & Spencer (which now stocks several guest fashion brands), although you’ll also find some brilliant deals on individual brands’ websites, so do your due diligence before adding to basket.

Whenever you’re shopping the sales, it’s easy to be drawn in by tiny price tags, but we definitely believe you should only snap up pieces that you’ll get plenty of wear out of in your capsule wardrobe. No matter how tempting, there’s really no point in buying a sales piece in the wrong size in the hope you’ll end up making it work. Hey, we’ve all been there.

To help you uncover the very best fashion deals for Black Friday 2021, we’ll be sifting through the virtual rails to uncover the most tempting discounts, so watch this space for further updates.

Best Black Friday fashion deals 2020

To give you an idea of all the Black Friday fashion deals you can expect to see this year, we’ve rounded-up 2020’s most tempting deals and discount codes from our favourite fashion brands and retailers…

Anthropologie – 25% OFF with code OURTREAT SHOP HERE

ASOS – Up to 50% OFF selected styles SHOP HERE

Boden – 30% OFF with the code: C4L3 SHOP HERE

COS – 30% OFF SHOP HERE

Farfetch – up to 50% OFF SHOP HERE

H&M – 20% OFF SHOP HERE

John Lewis & Partners – Price matching, with deals including up to 30% OFF fashion SHOP HERE

Larsson & Jennings – Up to 60% OFF SHOP HERE

Liberty – up to 30% OFF SHOP HERE

L.K. Bennett – 30% OFF everything SHOP HERE

Mango – Up to 50% OFF SHOP HERE

Marks & Spencer – 30% OFF selected womenswear SHOP HERE

Missoma – 25% OFF SHOP HERE

Monica Vinader – 30% OFF all collections SHOP HERE

Needle & Thread – Up to 50% OFF selected lines SHOP HERE

Net-A-Porter – Up to 50% OFF SHOP HERE

& Other Stories – 20% OFF SHOP HERE

The Outnet – up to 55% OFF SHOP HERE

The White Company – 20% OFF with code MAGICAL20 SHOP HERE

Selfridges – Up to 20% OFF across all ranges – code: SELFCEE SHOP HERE

Very – A wide range of discounts available across fashion SHOP HERE

Whistles – 25% OFF full price SHOP HERE

We’ll be updating this page during the Black Friday sales, so make sure you check back for all of the best Black Friday fashion deals 2021.

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