Maruti Suzuki Swift 2024 EPIC launched
Maruti Suzuki Swift 2024 EPIC launched
Maruti Suzuki Swift, the iconic hatchback, has launched in its fourth-generation avatar in India today. The new model has been spotted undisguised ahead of the launch, showcasing a design similar to the new-gen Swift launched overseas late last year. The fourth generation model of the Swift was designed and developed with an investment of Rs 1,450 crore.
Over the past two decades, the Swift hatchback has sold over 6.5 million units worldwide in 169 countries.
Pricing and Competition
Prices for the fourth-gen Maruti Suzuki Swift are expected to start at Rs 6 lakh (introductory, ex-showroom). Mid-spec VXi and ZXi variants are anticipated to be in the range of Rs 7.5 lakh to 8.5 lakh, while the top-spec ZXi+ models are expected to be priced between Rs 9 lakh and Rs 9.8 lakh (all prices ex-showroom).
Design and Features
The fourth-gen Swift retains its distinctive identity while incorporating evolutionary design elements compared to its predecessor. Exterior changes include angular headlights, a revised grille, and updated tail lamps. Inside, the new Swift boasts a new dashboard layout, resembling recent Maruti Suzuki models. It will be equipped with a 9.0-inch SmartPlay Pro+ touchscreen infotainment system and updated switchgear for the automatic climate control system, offering a refreshed look.
The new Swift will be available in nine colours including, in six mono-tone, and three dual tones.
Maruti Suzuki has achieved a 12% reduction in emissions with the new 1.2-liter Z-Series petrol engine in the 2024 Swift, demonstrating the company’s commitment to sustainability and innovation in the automotive industry.
Enhanced Safety Features
Maruti Suzuki is set to elevate safety standards with the new-gen Swift by offering 6 airbags as standard across the entire range. Additionally, all seats will now feature 3-point seat belts, ensuring a safer driving experience for occupants.
Engine and Performance
The new Swift is expected to be powered by Suzuki’s new 1.2-litre, three-cylinder Z-Series naturally aspirated petrol engine, likely with mild hybrid technology for improved fuel efficiency. Both manual and automated manual transmission options are anticipated to be available.
The new Swift also boasts of 10% higher fuel efficiency for the manual variant, while the whole automatic variant offers 14% improved fuel efficiency.
New 1.2L Z-series petrol engine fuel efficiency revealed.
- MT: 24.8 kmpl
- AMT: 24.75 kmpl
Comparison with Rivals
The 2024 Swift is likely to face competition from micro-SUVs like Tata Punch and Hyundai Exter in terms of pricing. The Punch is priced between Rs 6.13 lakh and Rs 10.20 lakh (ex-showroom), while the Exter comes in the price range of Rs 6.13 lakh to Rs 10.28 lakh (ex-showroom).
Sales and Legacy
The Maruti Suzuki Swift has been a best-seller, clocking sales of around 3 million units since its introduction in India. It has always been known for its incredible value-for-money package.
Maruti Suzuki India had commenced pre-bookings of the fourth-generation Epic New Swift at an initial payment of ₹11,000. The company has not yet announced a certain launch date for its hatchback car, which it describes as “sporty and has a dynamic driving performance.” The new Swift aims to blend its much-loved sporty DNA with modern expectations of environmental friendliness and low emissions.
Maruti Suzuki recently raised the price of the Swift and some Grand Vitara variants, with the Swift seeing a price increase of up to Rs 25,000. However, this price hike hasn’t deterred customers, as Maruti Suzuki’s yearly sales volume has surpassed two million units, showing a significant increase in net profit for FY 2023–24.
With its fourth-generation launch, the Maruti Suzuki Swift continues to be a strong contender in the hatchback segment, offering a blend of style, performance, and affordability.
For more news like this visit The Economic Times.