Gucci, Balenciaga, and Kenzo have also opened a series of stores for men in South Korea.
Department stores are also expanding luxury brand outlets for men.
Lotte Department Store’s new foreign fashion mall features 4,960 square meters of luxury brand stores for men.
Galleria Department Store opened South Korea’s first luxury mall for men in its Luxury Hall West last April.
While female customers are mainly interested in bags, male consumers show interest in a variety of products, such as shoes, wallets, glasses, and more.