Primary school teachers don’t have it easy. They have also been hit hard by this corona crisis. Where teachers normally already had their hands full with work, a task has been added: taking children apart, testing a lot and you name it. While there is a lot of attention for many essential professions (understandable of course), the teacher is sometimes forgotten. How do you ensure that the teacher is put in the spotlight a little more? We discuss that in this article.
It sounds a bit weird; using online marketing for the teacher, but it can help to draw attention to the situation. By using online marketing, the teacher can ask for more support and help. Many schools have now received an extra large budget from the government because of the corona crisis, with which they have to eliminate the backlog of students. Many schools were therefore surprised by this, how should this be done? Eliminate arrears with a sum of money? Online marketing can draw attention, so that teachers can also be helped with the problems they are experiencing. What exactly is meant by online marketing? The answer is simple: Social Media. Post with your school or school community the struggles you face as a school, and the issues you run into. This will certainly come to the attention of the (local) media, and the parents of the children at school.
Protests bring attention. We know this because teachers have already done this en masse. As a result, teachers have now received an increase in their salary. However, many primary school teachers are still dissatisfied with a number of issues. This could come to the attention of a larger group of people when teachers decide to protest en masse again.
The only thing that really matters in the end is understanding. It is not about salary or money, many teachers indicate that they do not consider this necessary. All people want is understanding. Understanding for the situation in which teachers find themselves, understanding for the efforts of all teachers, and understanding for the extra work pressure that sometimes causes teachers to not feel optimal. Understanding can be asked for, among other things, through online marketing and protests, but this can also be requested through less drastic ‘measures’. A piece in the local newspaper about the situation will provide a lot of understanding from the environment.
How do we ensure more attention for primary school teachers?
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