HCM City to organise fair to stimulate consumer demand

HCM City Department of Industry and Trade, Covid-19 pandemic, trade promotions, HCM City Department of Industry and Trade, Covid-19 pandemic, trade promotions, Events,
The HCM City Department of Industry and Trade will organise the Consumption Stimulus Fair from July 2 to 5 this year to revive demand that has slumped due to the Covid-19 pandemic. — Photo baotintuc.vn

The HCM City Department of Industry and Trade will for the first time in several years allow businesses to offer promotions of up to 100 per cent in June and July to boost demand that has taken a hit from the Covid-19 pandemic.

For the last few years, businesses have not been allowed to offer one for one and other similar promotions except during national holidays like the Lunar New Year, Independence Day and Reunification Day.

It will also allow free participation for businesses at the 2020 Consumption Stimulus Fair from July 2 to 5 in Thu Duc District.

There will be supermarkets, malls and electronics retailers like Thien Hoa and Nguyen Kim participating in the programme, according to the department.

It expects the event to boost economic recovery and normalise commercial activities in the city.

The fair, financed by firms and the Government’s trade promotion funds, will have 500 booths showcasing consumer products, agricultural goods, foods, and export items.

There will be promotional and discount programmes to stimulate consumption and help firms liquidate their stocks.

Le Thi Thanh Tam, deputy director of Sai Gon Food Company, said her company would offer promotions of up to 50 per cent and free trials of goods.

Le Viet Thanh, director of K&K Fashion, said while major annual promotional programmes such as Black Friday and for Reunification Day (April 30) always attract a lot of customers, many shops mark up prices before them or sell old, counterfeit and poor-quality goods products that disappoint users.

The department therefore needs to strictly control the quality of products to be sold at the fair and take severe action against businesses that violate buyers’ trust, he said.

The promotions need to be promoted on different channels, especially social networks and digital media, to reach more young people, he said.

The city should get banks and financial companies to offer low-interest loans at the fair for high-value of goods such as air conditioners to stimulate demand, he added. – VNS

News Related

OTHER NEWS

One more Covid-19 patient dies in Vietnam

A 62-year-old woman with Covid-19 in Da Nang has been confirmed dead Tuesday, becoming the seventh fatality of the pandemic in Vietnam. Read more »

Flood maroons many places in Northern region, leaving two dead

Flood maroons many places in Northern region, leaving two dead Read more »

Seventh COVID-19 fatality recorded in Vietnam

A 62-year-old COVID-19 female patient in central Da Nang city died of serious underlying health conditions and the novel coronavirus (COVID-19), taking Vietnam’s death toll to seven, the Ministry of Health reported on... Read more »

Vietnam earns 1.76 billion USD from vegetable, fruit export in 7 months

Vietnam recorded a trade surplus of 6.5 billion USD over the past 7 months, much higher than the 2 billion USD figure in the same period of 2019, according to the Ministry of... Read more »

E-wallet firms battle for slice of cashless payment pie

E-wallets were gearing up the race for shares in cashless payment and eyeing rapid growth in the context of COVID-19 pandemic. — File Photo E-wallets firms are battling for a piece of the... Read more »

COVID-19: Vietnam reports 10 more cases

The Ministry of Health said on Tuesday morning there were 10 new cases of COVID-19, including 7 cases in Da Nang and 3 cases in Quang Nam linked to Da Nang Hospital. Read more »

Leading tour operator reports loss of US$3.4 mln

With COVID-19 precluding travel, Vietravel reported a first-half loss of VND80 billion (US$3.4 million), down from a profit of VND30 billion in the year-ago period. Read more »

Vietnam records 6.5 billion USD trade surplus in 7 months

Vietnam recorded a trade surplus of 6.5 billion USD over the past 7 months, much higher than the 2 billion USD figure in the same period of 2019, according to the Ministry of... Read more »

Vietnamese citizens repatriated from Canada, South Korea

A special Vietnam Airlines flight brought home safely 300 Vietnamese citizens on Monday. Read more »

Major cities intensify fight against COVID-19

By the Monday afternoon, Hanoi recorded more than 88,000 people returning from Da Nang, of whom nearly 71,000 cases have been given a rapid test, said Nguyen Duc Chung, Chairman of Hanoi People's... Read more »