General view of a basketball.
The Los Angeles Clippers are moving to a new arena next season, and that move will coincide with a massive rebrand.
On Monday, the Clippers unveiled new team logos and uniforms that they will debut at the start of the 2024-25 season, which will be the team’s first in the $2 billion Intuit Dome in Inglewood. The new primary logo is nautical-themed and features a ship with basketball lines etched into its hull. The ship sits inside a C-shaped compass.
The Clippers also have new uniforms that feature mostly the same classic font but more of an emphasis on navy blue. As you can see below, their court at the intuit will feature the new logo.
Clippers owner Steve Ballmer told ESPN’s Zach Lowe that he even considered changing the team’s name before realizing how strongly fans felt about it. That is when the team decided on a rebrand that focused on the Clippers name and franchise’s roots. The phrase “Make Waves” is being used as part of the franchise’s new identity.
We learned recently that the Clippers are going to great lengths to create a home-court advantage in their new arena. Perhaps their rebranding will create more excitement among fans, as the early reaction to it seems to be mostly positive.
Want more articles like this? Follow Larry Brown Sports on MSN to see more of our exclusive NBA content.
More must-reads:
Trending slideshow: 20 cities that deserve an NBA expansion team (Provided by Yardbarker)
News Related-
Recall Just Announced For Popular Cookies Featured In Holiday Gift Baskets
-
Eagles rally past Bills in overtime as Chiefs win
-
Reality bites the green energy agenda
-
Sandigan orders Marcos Sr. pal to pay workers
-
DSWD: Shear line, LPA affect 1.2 million people; over 18,000 families evacuated
-
The mayor of Paris is making a loud exit from X, calling the platform a 'gigantic global sewer'
-
Rain showers, thunderstorms over Luzon, including Metro Manila — Pagasa
-
'Naruto' live-action film adaptation is in the works
-
NASA Highlights Stingray Nebula
-
Manila's Lagusnilad underpass opens
-
China probes debt-ridden financial giant
-
China's VUCA situation
-
Unraveling the mystery that is diabetes
-
Bangladesh's nuke plant is not going to steal PH investments