Apple unveils $699 iPhone 13 and $999 iPhone 13 Pro

Apple (AAPL) debuted its new iPhone 13 during its virtual fall event on Tuesday. The new iPhone comes in four versions, the iPhone 13 mini, the iPhone 13, the iPhone 13 Pro, and the iPhone 13 Pro Max. Available Sept. 24, the phones range in prices from $699 for the iPhone mini to $1,099 for the iPhone 13 Pro Max.

While the design of the iPhone 13 remains largely unchanged from the iPhone 12, there are some small differences. For starters, the two rear cameras are now situated diagonally. The notch at the top of the new phones' displays has also been shrunk by 20%, allowing for more screen real estate.

Apple has unveiled the iPhone 13 and iPhone 13 mini. (Image: Apple)

Speaking of displays, the iPhone 13 and iPhone 13 mini also gets new Super Retina XDR displays that Apple says are 28% brighter than the prior generation iPhone.

Then there's the new 5-nanometer A15 Bionic chip, which features six cores, two high-performance cores, and four for less intensive tasks. Apple says the chip's CPU is 50% faster than the competition, while its GPU offers 30% better performance.

As for the iPhone 13's cameras, Apple says the 13 gets an all-new wide angle camera system that gathers 47% more light for less noise. The cameras also get sensor-shift image stabilization, which improves shots in low-light settings. The ultra-wide camera is also improved for low-light shots.

The iPhone 13 also get a new video feature called Cinematic Mode. The capability will allow you to quickly change the point of focus for your videos, allowing you to make Hollywood-style movies with your smartphone. Apple says that Cinematic Mode is able to recognize when someone is about to enter the frame and automatically change the focus. If you look away from the camera, it will also change focus.

Of course, you can also tap to change focus or hold focus on a subject in a shot. Apple says this is all thanks to the A15 Bionic chip's neural engine.

As far as battery life, Apple says the iPhone 13 will get better battery life than the prior generation iPhone. The mini is expected to get an hour and a half more battery, while the iPhone 13 gets two and a half more hours.

The iPhone 13 mini starts at $699, while the iPhone 13 starts at $799. Both will also be available with 128GB of storage out of the box.

iPhone 13 Pro and Pro Max

The iPhone 13 Pro and iPhone 13 Pro Max come in four colors including a slick new blue. Like the iPhone 13, the iPhone Pro and Pro Max get 20% smaller notches to improve the overall screen size.

The iPhone 13 Pro and Pro Max also get better graphics capabilities than the iPhone 13, upping the graphics by 50% compared to the iPhone 13's 30%.

The iPhone 13 Pro and iPhone 13 Pro Max get dramatically upgraded cameras and high-performance displays. (Image: Apple)

The Pro lines also get new XDR Super Retina displays with ProMotion technology. The feature will allow the screen refresh rate to go as low as 10Hz and as high as 120Hz. That means the screen will refresh up to 120 times per second. Apple says ProMotion will change the refresh rate automatically depending on what you're doing, so as you scroll, the speed with increase, then drop when you're looking at a static image.

The iPhone 13 Pros also get a new camera system with the telephoto lens getting 3x zoom, an ultra-wide angle lens with 92% improvement in low-light quality and a wide-angle sensor with 2.2x improvement in low-light.

Apple says the new ultra-wide angle lens will also allow for macro photography for shooting minute details and that each of the cameras now support night mode.

The Pros also get upgraded video capabilities including the ability to capture macro video, as well as Cinematic Mode. Later this year, Apple says it will add ProRes video for professional video capture later this year.

Apple says the iPhone 13 Pro's battery is one and a half hours longer than the iPhone 12 Pro and that the iPhone 13 Pro Max's will last two and half hours longer than the 12 Pro Max.

The iPhone 13 starts at $999, with the Pro Max starting at $1,099.

The iPhone is Apple's most important product. In 2020, the smartphone accounted for $137.8 billion of the company's $274.5 billion in total revenue. And analysts are expecting iPhone 13 sales to be just as hot as iPhone 12 sales. We'll find out when Apple's latest goes on sale Sept. 24.

More from Dan

    Follow Yahoo Finance on Twitter, Facebook, Instagram, Flipboard, LinkedIn, YouTube, and reddit

    Got a tip? Email Daniel Howley at dhowley@yahoofinance.com over via encrypted mail at danielphowley@protonmail.com, and follow him on Twitter at @DanielHowley.

    News Related

    OTHER NEWS

    Xiaomi Mi 11T, Mi 11T Pro launched with 120Hz Display, 108 MP Primary Camera, 5,000 mAh Battery

    Xiaomi recently dropped new flagship smartphones in Europe. The Mi 11T series brings three new handsets into the fray, namely – the Mi 11T, Mi 11T Pro, and Mi 11T ... Read more »

    Features in iPhone 13 that you won't get in popular Android phones

    So the dust has — somewhat — settled on the new iPhones that were unveiled by Apple a couple of days back. The dissection hasn’t begun yet but we do ... Read more »

    You can now stay the night in Bella Swan's house from Twilight film

    Despite the first book in the Twilight saga being published 16 years ago and the first film instalment coming three years later, the fandom surrounding the story of Bella Swan ... Read more »

    All-amateur space crew enjoying views of Earth

    (L-R) Jared Isaacman, Hayley Arceneaux, Sian Proctor and Chris Sembroski come home at the weekend The first pictures have been released showing the Inspiration4 crew high above the Earth. The ... Read more »

    Spectacular Fossil Shows a 120-Million-Year-Old Bird With a Highly Impractical Tail

    Nothing quite says ‘look at me!’ like an extravagant set of tail feathers. Plenty of modern birds sacrifice agility to a chance to grab attention, but examples of among relatives ... Read more »

    I don't do meetings on Fridays — here's why you shouldn't either

    Sometimes the smallest change can make a big difference for your mental health. For me, it’s keeping Friday completely clear of meetings. I’m a manager at Zapier. I work on ... Read more »

    iPhone 13 Pre-orders start today at 5:30pm IST

    Like last year, Apple has done a lot to differentiate its Pro offerings. The question is whether its worth it? Pre-orders for Apple‘s new line-up of iPhones will start today ... Read more »

    SKC forges ties with Kuwait to expand eco-friendly plastic business

    SKC President Lee Wan-jae (right), SKC picglobal CEO Won Ki-don (center) and PIC CEO Mutlaq al-Azmi pose during a signing ceremony for their memorandum of understanding in Los Angeles, Thursday. ... Read more »

    SANDF members seize R750 000 worth of illicit goods in Limpopo

    © Provided by The South African While carrying out night duty border patrol, South African National Defence Force (SANDF) members came across a Ford Ranger before finding out that it ... Read more »

    How the new PLI scheme is likely to boost the EV industry

    Representative Image (Source: ShutterStock) The Union Cabinet approved a PLI scheme (Production-Linked Incentive) which promotes advanced technologies, chief of which is battery electric technology. The scheme, which has been in ... Read more »

    The LG OLED C1 55-Inch TV Has Been My Perfect Lockdown Companion

    Melbourne is smack bang in the middle of its sixth lockdown, which means I’ve spent a probably unhealthy amount of time on my couch and quite literally jumped at the ... Read more »

    10 wichtige Fakten zum Freitagshandel an der Börse

    Diese 10 Fakten dürften heute für Bewegung an den Märkten sorgen. © Bereitgestellt von Finanzen.net Thomas Lohnes/Getty Images Behalten Sie hier den kompletten aktuellen Handelstag im Auge.1. DAX freundlich erwartetDer ... Read more »

    Nadine Dorries: Cyber security experts lack confidence in new culture secretary's ‘unexpected' appointment

    Cyber security experts have called Nadine Dorries’ appointment as Culture Secretary an “unexpected choice”, four years after the former minister for mental health was embroiled in a cyber security row ... Read more »

    Facebook adopts a new troll battling technique — but it's got bigger problems from its past

    Facebook says that it now uses the same techniques as bot removal to combat human trolls and spammers. The company told  that this new approach is similar to what its ... Read more »

    Samsung, Apple rivalry continues over newest smartphones

    Apple CEO Tim Cook showcases the new iPhone 13 smartphones during an event, Spet. 14. Reuters-Yonhap By Baek Byung-yeul The long-standing competition between mobile device manufacturing giants Samsung Electronics and ... Read more »

    Chinese astronauts return to earth after 90-day mission to space station

    Three Chinese astronauts returned to earth on Friday after a 90-day visit to an unfinished space station in the country's first crewed mission since 2016. In a small return capsule, ... Read more »

    Lucy Mecklenburgh tells of terror at finding 18-month-old son ‘blue' in his cot

    Former The Only Way Is Essex star Lucy Mecklenburgh said she experienced “every parent’s worst nightmare” after finding her 18-month-old son Roman “blue” in his cot. Mecklenburgh, 30, said the ... Read more »

    Enzychem Lifesciences to raise 316.4 bln won via stock sale

    SEOUL, Sept. 17 (Yonhap) — Enzychem Lifesciences Corp.on Friday announced that it will sell stocks to raise 316.4 billion won(US$269.3 million). The proceeds from the stock offering will be used ... Read more »

    Vitzrosys to raise 1 bln won via stock sale

    SEOUL, Sept. 17 (Yonhap) — Vitzrosys Co.on Friday announced that it will sell stocks to raise 1 billion won(US$850,992). The proceeds from the stock offering will be used primarily to ... Read more »

    Cloud Air to raise 8 bln won via stock offering

    SEOUL, Sept. 17 (Yonhap) — Cloud Air Co.on Friday announced that it will sell stocks to raise 8 billion won(US$6.8 million). The proceeds from the stock offering will be used ... Read more »

    Something Large Just Smashed Into Jupiter

    © SLA astronomie54/YouTube Poor old Jupiter. It’s just hanging out there, being a gas giant, shepherding trojans, minding its own business, and boom. Smacked upside by a stray space rock. ... Read more »

    Krystal web hosting

    © Provided by TechRadar Krystal Review Listing Krystal Hosting began as a brainchild of Simon Blackler who was a 17-year-old at the time. While spending his summer vacation developing a ... Read more »

    Everything new with the iPhone 13's cameras

    Apple announced the iPhone 13 series of flagship devices last night. While there weren’t any jaw-dropping updates from the iPhone 12, Apple used the event as an attempt to convince ... Read more »

    WhatsApp reinvents the ‘Yellow Pages' and proves there are no new ideas

    WhatsApp is one of the most used chat apps across the world with more than 2 billion monthly active users, and Facebook owns it. Till now, the social network hasn’t ... Read more »

    'Big 4' group leaders to shoulder more job creation

    Prime Minister Kim Boo-kyum, left, is seen with Samsung Electronics Vice Chairman Lee Jae-yong at a training center for young people at Samsung’s headquarters in southern Seoul, Tuesday. Yonhap PM ... Read more »

    Thrust yourself to the top of an IT hiring search with this CompTIA security certification collection

    TLDR: The 2021 CompTIA Security Infrastructure Expert Bundle can help IT specialists learn the skills to ace four of CompTIA’s most critical cybersecurity exams. For those looking to bolster their ... Read more »

    Researchers lay the groundwork for an AI hive mind

    Intel’s AI division is one of the unsung heroes of the modern machine-learning movement. It’s talented researchers have advanced the state of AI chips, neuromorphic computing, and deep learning. And ... Read more »

    Answering one of the most Google'd questions: ‘What is my IP address?'

    What is my IP? It’s an odd question in most people’s minds, yet it’s one of the questions on Google. Those who know what an IP address is will already ... Read more »

    If you're transferring, recovering or deleting data, this PC Transfer Kit Bundle can do the trick

    TLDR: Clean up the entire data transfer process with this collection of three data collection, recovery, and deletion apps at almost 75 percent off. The average user should expect to ... Read more »

    Move over micromobility — Dance ebikes has a new way to hire an ebike

    I’m always curious about what people do after founding a successful startup. Many of us would live on an island or install a gin fountain in our kitchen. But three ... Read more »

    Gambling streams on Twitch are full of legal and ethical issues

    Streaming services such as Twitch and YouTube are now a significant part of popular entertainment. These sites host millions of “live streamers” and . Streamers broadcast their lives and activities ... Read more »

    Before we colonize Mars we need to find a way to have sex in space

    Houston, we have a problem! Love and sex need to happen in space if we hope to travel long distances and become an interplanetary species, but space organizations are not ... Read more »

    The AirPods 3 were a no-show, but don't count them out yet

    While most of the products at the iPhone 13 event were predicted by early rumors, there was one prominent prediction that didn’t show up: the AirPods 3. But don’t count ... Read more »

    The problem with looking happy at work

    Boris is the wise ol’ founder of TNW who writes a weekly column on everything about being an entrepreneur in tech — from managing stress to embracing awkwardness. You can ... Read more »

    Flying cars, air taxis, and passenger drones fight for the skies

    Did you know SHIFT is taking the stage this fall? Together with an amazing line-up of experts, we will explore the future of mobility during TNW Conference 2021. Secure your ticket now! ... Read more »

    The iPhone 13's Cinematic mode is going to change mobile filmmaking forever

    Today’s Apple event was pretty low-key, as far as these things usually go. There wasn’t much we didn’t already know from rumors over the past few weeks, and the hardware ... Read more »

    Why did Apple change the camera position on the iPhone 13?

    Aesthetically, the iPhone 13 is similar to last year’s model — apart from one key element: the camera placement. The iPhone 12 had vertically stacked lenses. On the iPhone 13, these ... Read more »

    Why Wikimedia banned seven Chinese based editors for ‘infiltration'

    Earlier this week, in an unprecedented step, Wikimedia Foundation, which oversees Wikipedia, banned seven editors based out of Mainland China over “infiltration concerns.” Plus, the non-profit revoked access of 12 ... Read more »

    Microsoft wants you to stop using passwords for its apps and services — here's how

    Companies and consortiums have been waging war against passwords through security keys and authenticator apps for years now. Microsoft has taken one more step towards a passwordless future by allowing ... Read more »

    Here's how astronomers plan to send a giant-ass telescope to space

    The James Webb Space Telescope is scheduled to head to space on Dec. 18, 2021. With it, astronomers hope to find the first galaxies to form in the universe, will ... Read more »