A university student’s ‘side-hustle’ has turned into a budding business thanks in large part to bored Sydneysiders looking for a bit of luxury.
Lily Avery, 20, from Sydney’s north shore, came up with the idea for ‘The Boujee Boards‘, a luxury charcuterie platter service, while confined to a hospital bed in April.
The third year marketing, management and accounting student at Macquarie University, had undergone surgery for stage four endometriosis.
However, due to complications from the surgery her hospital stay lasted a month. It was during this stint that the young woman had a ‘light bulb moment’ and decided to launch a business.
‘This business was born from a hospital bed,’ she told Daily Mail Australia.
Ms Avery said had always loved making cheese boards, she would often make them for friends birthdays and other events.
But during her time hospital started to plot out a proper business plan. And then she put that plan into action.
She launched her luxury catering service on Mother’s day, starting with a few loyal customers and using a couple thousand dollars from her savings account.
The Boujee Boards, which is based in Lane Cove, ‘boomed dramatically once lockdown hit’, receiving over a hundred orders a week from customers desperate for a dose of luxury food.
Father’s day alone saw the business cater for over 150 orders.
‘We started delivering in the lower and north shore regularly, then orders came from the east and west,’ she said.
‘We’ve really taken over Sydney.’
She has had to hire four extra staff and rent out a commercial kitchen just to keep up with demand.
Since the lockdown the business has catered for corporate orders to send to staff as gifts, missed wedding dates, birthdays, bereavements, girls zoom nights and even HSC students.
The boards cost between $60-$160.
She has been making about 100 orders every week, meaning she is raking in about $10,000 a week.
As a Covid-safe precaution she made sure her staff were kept off the roads for unnecessary travel and delivers all her products using Silver Service Taxis.
Since demand for the business exploded Ms Avery had to drop down to part-time study too.
After formerly working in social media and childcare Ms Avery says she feels lucky she is now able to be her own boss.
‘I don’t want my health to define me and creating a business with stage four endometriosis is a really fantastic thing for me,’ she said.
Despite her chronic illness, Ms Avery works around 70 to 80 hours a week.
Her own battle has motivated her to help others living with health conditions and is currently working on a ‘Pink Box’ in honour of breast cancer awareness month in October.
‘Since the surgery, my life has been a lot better but still a bit up and down, but I’m giving my business 110%’ She said.Internet Explorer Channel Network